Visit Cambridge and Beyond: stay longer, explore further

Visit Cambridge and Beyond is the official tourism service for Cambridge and the surrounding areas, responsible for marketing Cambridge to domestic UK and established European and other international markets.

Our brief:

  • To bring Cambridge and the wider region to the attention of a national and international audience, with a view to extending the average visitor stay
  • To provide social media support and guidance

Outcome:
International coverage to date has included features in The National, a quality broadsheet based in Abu Dhabi (UAE), and The European magazine for affluent travellers.  Nationally, we have placed articles in The Sunday Telegraph, The Daily Telegraph and Homes & Gardens magazine.
Our social media support focused on non-heritage content with the following results: